THE FIRST HOTEL IN LIVE BETA
Marriott was evolving to keep up with the modern traveler. We unveiled their Charlotte Marriott City Center (CMCC) hotel by introducing it as the first hotel in live beta. Everything from the check-in process to the fitness center, to the home-style kitchens were innovations supported by the newest technology. Guests could test it all and leave feedback on what to improve, shattering the mold of the traditional hotel.